Job VC

CRM / Retention Manager — iGaming

We are looking for a CRM / Retention Manager to join a fast-growing iGaming company. This role is ideal for a hands-on, data-driven professional ready to take full ownership of CRM and retention strategy.

Key Responsibilities
Segment the customer base and launch targeted communications.
Manage CRM channels: Email, SMS, Push, Telegram, messengers, and chat.
Build and optimize trigger flows and CRM campaigns in
Customer IO
.
Maintain the communications and promo calendar.
Launch and optimize promotional campaigns.
Run A/B tests, analyze results, and improve performance.
Work with personalization, bonus economics, and gaming storefronts.
Coordinate offers and creatives with Affiliate, Digital, and Design teams.
Requirements
4+ years of CRM / Retention experience in iGaming
, specifically real-money casino.
Experience with
LATAM and EU markets
.
Experience launching or rebuilding CRM processes from scratch.
Strong understanding of bonus economics and impact on
NGR / LTV
.
Solid knowledge of key metrics:
reg2dep, retention, churn, LTV, ROI
.
Confident with analytics, cohorts, and A/B testing.
Hands-on mindset and readiness to execute directly.
Nice to Have
Experience with
Customer IO
or similar CRM platforms.
Ability to work with promo creatives and design teams.
What We Offer
Remote-first setup with flexible working format.
Full ownership of the CRM / Retention direction.
Fast-moving team, real-money casino product, and direct impact on growth metrics.